PRESIDENT’s is a contemporary Made in Italy menswear brand. We make garments that will endure for years without compromise in a contemporary style.

The brand was originally founded in 1957 by 7 Bell S.p.A, a Tuscan atelier with an illustrious history, founded by the grandfather of current creative director, Guido Biondi. 7 Bell has long been known for its superior quality garments and was the very first producer of Italian denim.

From time to time, we collaborate with esteemed brands from around the world who share our passion for meticulous quality and world-class saper-fare in function, form, and materials. With every collection, PRESIDENT’s combines tradition with research to make true contemporary classics, Crafted in Tuscany.

“Everything President’s does is made in Italy, and where possible it’s made in Florence. The knitwear is a Scottish yarn produced in Lastra a Signa, which is just a few miles away. The denim comes from Japan. The leather comes from Santa Croce, an area between Florence and Pisa that’s famous for vegetable tanning. I like to bring a blend of well-researched materials from all around the world – but everything is made in Italy.”

- Guido Biondi